Understanding the structure of a dog's skin, the different types of coats, and how they are affected by the environment, diet, and grooming will give you knowledge that allows you to have a more dynamic and valuable conversation with your customers.
Although as groomers we can not diagnose, by having an understanding of how the growth cycle of a coat works and what normal, healthy skin looks like, we are more able to recognise when a dog presents with something that is 'abnormal'. This facilitates a conversation with the dog's owner around grooming routine, perhaps a check at the vet, or even the dog's diet, and thereby increases your value to them.
There are hundreds of skin conditions and it is not a subject that vets spend time training on, other than to recognise a condition - many of which look very similar to each other. With your knowledge of skin and coat, you can add a great deal of value to the dog's care and your customer's value of you.
This detailed 2-hour webinar has been split down into lessons so you can watch it at your own convenience. The link is open for 90 days from the time of purchase.
Now CPD Accredited.